Poster Design

The character and function of a poster

A poster's main function is to spread information, and this was very important before the internet and other means of communication. When you make a poster trying to convey information to people, it needs to be bold enough to be seen from a distance, and interesting enough so that when the viewer comes closer, they stay to find out more. What this means is that your poster needs to be seen.

The laws of poster-designing

General demands of poster-designing

Posters should attract attention on the street, and interesting enough for people to react to the message. The poster should be shocking, and make people want to know more. It should be dynamic.

Lettering in poster-designing

The lettering is a part of the picture too, and should not be ignored. Words should be able to be read quickly and give information.

Shapes in poster-designing

Shapes should draw attention. A good presentation of shapes should leave an impression on the viewer. The shapes in a poster should be arranged well, and can even use other elements such as repetition.

Color in poster-designing

Color is one of those things that has the ability to make people feel emotions. Certain colors mean certain things, and which colors you choose can determine the overall feel and atmosphere of your poster.

Key points

Just make your poster something that people will remember. The fact that posters were once a very important way of getting information around sets the idea in your mind that the visibility of your poster is important. It shouldn't be hard to read or confusing. Keep the poster simple, bold, and make sure it leaves an impression.